Priceguide Ltd Subprocessors

Priceguide helps home service providers give customers a safe, upfront price estimate online, before anyone has to call. It builds trust, helps websites convert more visitors into real inquiries, and ensures safe, controllable pricing data that Google and AI can understand.

Subprocessors
13
Locations
3
Categories
11
Last scanned

13 subprocessors

Name Category Purpose Location Data processed
Vercel Inc. ✓ Cloud Infrastructure Application hosting, edge compute, serverless functions, content delivery United States All platform data — accounts, estimator submissions, lead data, logs
Cloudflare, Inc. ✓ Cloud Infrastructure DNS, CDN, DDoS protection, WAF, edge security United States Network metadata, IP addresses, request headers, cached static assets
Auth0 (Okta, Inc.) ✓ Authentication Identity, authentication, MFA, session management for customer users United States User email, hashed password, authentication metadata, IP address, device info
OpenAI, L.L.C. AI LLM inference for content generation, estimator descriptions, AI-assisted features United States Anonymised question/answer content and estimator configuration data. PII (name, email, telephone, full address) is not sent to OpenAI.
Airtable, Inc. Productivity Structured data storage for analytics and franchise dashboard back-end United States Aggregated and customer-level analytics data; lead metadata for franchisor reporting features
MongoDB, Inc. (MongoDB Atlas) ✓ Database Primary production database for estimator submissions and estimator analytics United States Estimator submissions and lead data, including contact details and estimator answers; estimator views and configuration history
Twilio Inc. (SendGrid) ✓ Communications Transactional and notification email delivery (lead notifications, account emails, password resets) United States Recipient email address, name, content of transactional emails
Stripe, Inc. ✓ Payment Processing Payment processing for Priceguide subscriptions United States Customer billing name, email, billing address, last four digits of card, transaction metadata. Full card numbers do not transit Priceguide systems — Stripe Elements is used.
Hotjar Ltd Analytics Product analytics on the customer dashboard (app.priceguide.ai) — session recordings and heatmaps used to improve the customer-facing product experience Malta Customer dashboard user activity (pages visited, clicks, scroll, IP address, device/browser metadata). Hotjar is configured to suppress user input by default.
Google LLC (Google Analytics 4) ✓ Analytics Website analytics on priceguide.ai United States Pseudonymised visitor identifiers, page views, device/browser, IP address (truncated), behavioural events
Meta Platforms, Inc. (Meta Pixel) ✓ Social Media Advertising measurement and retargeting on priceguide.ai United States Pseudonymised visitor IDs, page views, conversion events, hashed contact identifiers (where provided)
ActiveCampaign, LLC Marketing Marketing automation, newsletter delivery, and visitor tracking on priceguide.ai (lead capture forms, email campaigns, on-site behaviour tracking for marketing automation) United States Email address, name, marketing preferences, page views on priceguide.ai, engagement events (opens, clicks), submitted form data, IP address
SpinUp Ltd Consulting Engineering, infrastructure, support United Kingdom Limited access to production systems for development and incident response

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Summary

13 Total Subprocessors
3 Locations
11 Categories
85% in United States

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